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SoftBank's AI Strategy

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In the dynamic world of global technological investments, few names loom as large as SoftBank GroupEstablished by the visionary Masayoshi Son, SoftBank has consistently been a focal point of attention, influencing investor sentiment all across the globeWith mounting hype surrounding artificial intelligence (AI), investors have recently set their sights on SoftBank, hoping that the company might ride the surging wave of AI advancements to once again reach unprecedented heightsHowever, a significant challenge has emerged: the advent of DeepSeek, a Chinese AI startup whose groundbreaking low-cost models could drastically alter the competitive landscape, casting a long shadow over SoftBank’s ambitious strategies.

SoftBank is in the process of raising an ambitious $500 billion for its new initiative titled “Gateway to the Stars”, which aims to invest heavily in AI infrastructure across the United StatesThis venture is partly fueled by Son's drive to establish a paramount position within the burgeoning AI sector

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Known for his audacious investment strategies, Son has earmarked “Gateway to the Stars” as a critical means to secure Massive infrastructure investments with the intent of cementing SoftBank's competitive edge in AI development.


Yet, the emergence of DeepSeek complicates this narrative dramaticallyThe innovative AI solutions provided by DeepSeek have raised eyebrows regarding the practicality of SoftBank's massive financial commitments to infrastructureJung In Yun, CEO of Fibonacci Asset Management Global, has warned that DeepSeek’s cost-effective AI model could trigger “short-term market corrections” for SoftBank and other AI stocksAlthough there is potential for the AI sector to rebound in the long term, a necessary shift to prioritize profitability could take years, placing downward pressure on SoftBank’s stock in the short run and potentially eroding investor confidence.

Examining SoftBank’s financial resilience reveals troubling signsRecent investment losses plunged the company into the red during the latest quarter, with analyst expectations for revenues approximately 25% lower than the peak predictions seen in late NovemberThis disappointing turn of events undoubtedly dampens investor sentimentIn addition, data from S&P Global suggests that bearish sentiment surrounding SoftBank is on the rise, with short positions now representing about 3.8% of its public float, approaching a high not seen in nearly 22 monthsSuch indicators collectively illustrate a wary market outlook for SoftBank, raising significant concerns about its financial future.

Last month, when Son unveiled the “Gateway to the Stars” initiative and showcased partnerships with prominent players like OpenAI, there was a momentary uplift for SoftBank's stock

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Investor excitement was palpable as hopes for future growth surgedHowever, this optimism quickly waned following DeepSeek's startling developments—exemplifying an industry disruption that sent SoftBank's stock plummeting shortly thereafterKazuhiro Sasaki, head of research at Phillip Securities Japan Ltd, noted that “Gateway to the Stars” is fraught with its own risks, while the arrival of DeepSeek underscores the possibility that AI might not require vast computing power and resources.


As SoftBank shoulders the burden of financing the ambitious “Gateway to the Stars” project, the weight of debt and the associated interest obligations loom significantThis financial strain amplifies the challenges the company faces in achieving its income targetsAnalyst Atul Goyal from Jefferies emphasized that financial obligations related to “Gateway to the Stars” could hinder SoftBank’s typical stock buyback strategies—one of the critical levers the company has historically employed to buoy stock pricesWith the daunting capital needs of “Gateway to the Stars,” SoftBank finds itself in a conundrum that limits their ability to utilize cash flow for stock repurchases, a critical mechanism to stabilize their share price.

Despite such considerable headwinds, many sell-side analysts maintain a general optimism regarding SoftBank’s futureThe average target price suggests a potential upside of approximately 30% over the coming yearObservers note that SoftBank’s significant ownership stake in Arm Holdings Plc, a hot player in the AI sector, serves as a notable advantageMasakazu Takeda, a fund manager at Sparx Asia Investment Advisors Ltd, elucidates that investment in SoftBank effectively amounts to a discounted way to invest in Arm Holdings

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Arm’s limited public float complicates direct investment purchases, thus emphasizing SoftBank’s role as a proxy for accessing this critical investment.


Arm’s stock has emerged as a focal point of attention, particularly given its recent surge that elevated its valuation multiples well over 80 based on anticipated earningsRecently, Arm received a boost following reports of entering an early client agreement with Meta, highlighting its significant role in the AI chip landscapeThis development adds a layer of confidence to SoftBank's market positioning.

The excitement surrounding both Arm and Son’s AI strategies previously catapulted SoftBank’s stock to a record high in July last yearHowever, amid mounting valuation concerns and a broader sell-off in tech stocks worldwide, SoftBank was not immune to the downturn, resulting in its current share price being approximately 20% lower than its peakThe prospects for a rebound hinge greatly on the company’s ability to realize profitability within the AI sectorAnalysts Marvin Lo and Chris Muckensturm from Bloomberg Intelligence indicate that the hefty investments into “Gateway to the Stars” may threaten short-term profitabilityThe emergence of DeepSeek's low-cost, open-source language models heightens fears regarding the evolving economics of AI, potentially dampening enthusiasm and limiting SoftBank’s Vision Fund’s investment performance.

SoftBank’s journey through the AI landscape is rife with possibilities and challenges

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